Your brain on pleasure (good or bad), Choose your pleasures consciously.
The brain’s reward system doesn’t always distinguish between helpful pleasures and harmful ones. The hippocampus (faculty of memory) remembers and encodes the pleasure one might get from the taste of cheese puffs, driving 100 miles an hour, or the high of a drug just the same as it processes the happiness of getting a diploma or falling in love.
All the amygdala knows is that it feels great and it develops a conditioned response its neural pathways are set, and not for the best – the Amygdala is not logic by nature but rather experience driven.
Your brain coach – Mo